The Internet is a two-way communication channel

saifulislam15@g

Big data and the ability to measure with exponential power compared to traditional media is what has unleashed the entire revolution in the marketing and advertising industry.For example, thanks to Big Data in Digital Marketing, there are applications like Netflix or Amazon that always know what they have to recommend to us. Or thanks to email marketing and the traceability of the " Customer Journey " we can track potential customers to re-impact them with remarketing or retargeting .MASTER IN DIGITAL MARKETING Learn from the best professionalsDiscover it here! Direct and Interactive Marketing: the precursor of digital marketing «The most knowledgeable say that direct marketing is that form of marketing whose objective is to seek answers and establish lasting and mutually beneficial relationships with the client .


Direct Marketing is a strategic vision of marketing that uses all available Belarus WhatsApp Number means of communication and advertising. The goal is to identify prospects and foster response and relationships between the company and the customer. In this way, we approach what we define as Digital Marketing.In fact, Direct Marketing found a great ally on the Internet, reaching its peak with new technologies . Without a doubt, this was the starting point for the development of digital marketing. Also, the ability to measure and the possibility of creating personalized services tailored to the client but at a low cost.





Advantages of Digital Marketing Due to the characteristics that the Internet brings to Digital Marketing , we can clearly attribute the following advantages:Global: Once your product is positioned on the Internet, anyone from anywhere in the world can access it. Interactive : therefore Digital Marketing is as well. In this way, communication between companies and consumers has been maximized, especially since the emergence of social networks. Perfectly measurable : The data is no longer based on market studies, which are slow to carry out and expensive. Now, they are collected immediately by monitoring the actions that the user performs directly on the internet.