|
|
Instagram and Twitter remain popular Although TikTok is doing well, Instagram and Twitter, which are steadily growing together, are expected to continue to be popular. In particular, Instagram and Twitter will become more important for B2B businesses, according to HubSpot's research. 70% of business respondents said they would increase their investments in Twitter, and 63% said they planned to invest in Instagram. In conclusion How will SNS marketing progress in the future? Experts say that although it has already begun, it will later lead to a more powerful integration of advertising into social media. For example, we're talking about personalized ads appearing naturally to potential customers as they browse their feed. Ultimately, we predict that we will move in an ideal direction where the boundaries between the advertisements consumers see and the interactions they have with brands will become blurred. In other words, there will be a situation where today's paid advertising, which many people say is an unpleasant experience, will no longer feel like advertising.
From a business perspective, this is a very welcome trend as the direction of algorithms and services is moving Cambodia Phone Number Data to prevent users from having a heterogeneous experience due to advertisements. In this context, I hope that we will be able to understand SNS marketing, which will continue to develop in the future, and carefully explore ways for companies to properly promote themselves together in the digital marketing market. I hope that what we talked about today will be of some help in carrying out social media marketing. Today, among search algorithms. From the perspective of Google search engine users, they want high-quality content to be exposed when they search for keywords on Google. Google has continuously worked to develop search algorithms so that users can obtain high-quality information as quickly as possible. Among them, we will introduce what characteristics the Panda algorithm has compared to other algorithms and what content and SEO strategies are tailored to the algorithm. 1.1 Background of the release of the Panda algorithm Before the Panda algorithm was developed, when you searched on Google, low-quality sites often appeared. What does low-quality site mean? In short, there were many cases where content that was not helpful to users and advertising content appeared.
The existing algorithm found it difficult to crack down on advertising sites exposed in Google search results. Before the Panda algorithm was released, advertising sites were exposed at the top. This is inevitably advantageous to large corporations with large capital resources that have a large budget to allocate to advertising expenses. If the criterion for exposure at the top of Google's search engine is advertising costs, large companies are more likely to be exposed at the top than small and medium-sized businesses with weak capital. In addition, as the influence of content farms grew at the time, user complaints increased. As low-quality content from content farms is mass-produced and promoted to the top, user search experiences inevitably deteriorate. What is a content farm? - Hedley Digital What is Content Farm? Content farming refers to producing as much content as quickly as possible to get traffic, or simply refers to a company that creates content that ranks well in search engines.
|
|
發表於 2024-3-5 14:32:42