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In addition, technical recommendations for postcards, envelopes, labels and other non-standard products imply the need to leave markings for several tasks:
Red - die cut;
Green - creasing;
Yellow - perforation.
Working with fonts
Fonts
Often, specialists invent their own fonts , use non-standard solutions and try to develop a unique design. Printing houses work with various programs and equipment, so it is advisable to use the PostScript package, and also take into account a set of recommendations:
System fonts (Arial, Helvetica, TimesNewRoman) vary across OSes, causing problems with word wrapping;
Avoid using italics and bold fonts to avoid unwanted deviations.
File format for transfer to printing house
File format for transfer to printing house
Modern printing houses use digital and offset printing, which differ only technically. In 99% of cases, PSD, EPS and AI files are used.
In special cases, the use of CDR taiwan whatsapp data (mainly concerns old advertising agencies, where Corel Draw serves as the main working tool) and TIFF (often helps out in conflict situations) is allowed.
Color Management in Photoshop
Color Management in Photoshop
Only the CMYK color space is used in the standard version. If additional expansion of the palette used is required, it is necessary to clarify the technical possibility with the printing house manager, and use PANTONE.
Raster graphics
Raster graphics
Development of business cards or other small projects without much detail allows the use of raster images . Also, some companies ask for a raster in full format, even if the printed image is 2 meters wide. According to technical data:
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